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Success Metrics
There are two formatting options available. The traditional desired outcome statement is a structure used in the Outcome-Driven Innovation methodology. Since many stakeholders - especially when involved with marketing or UX teams - push back on the awkward nature of desired outcomes statements since people don’t talk like that, the alternative is a natural language structure that gets to the heart of the outcome and tries to avoid tasks and activities where feasible.
This catalog contains 20 potential metrics using each formatting option. You will likely need to reduce this set for a survey. The number of statements that have been generated is arbitrary and can be expanded to accommodate your needs.
Desired Outcome Statements (ODI)
How important is it that you… and How satisfied are you with your ability to…
- Minimize the time it takes to confirm the interoperability of all integrated solutions, e.g., software compatibility, hardware compatibility, etc.
- Minimize the time it takes to verify the functionality of each individual solution, e.g., software testing, hardware testing, etc.
- Minimize the likelihood of overlooking any critical functionality during validation, e.g., security features, performance features, etc.
- Minimize the time it takes to identify and address any functionality gaps, e.g., missing features, incomplete features, etc.
- Minimize the likelihood of encountering unexpected functionality issues post-integration, e.g., software bugs, hardware malfunctions, etc.
- Minimize the time it takes to confirm the solutions meet all specified requirements, e.g., technical specifications, business requirements, etc.
- Minimize the likelihood of failing to meet end-user expectations in terms of solution functionality, e.g., usability, performance, etc.
- Minimize the time it takes to validate the scalability of the integrated solutions, e.g., load testing, stress testing, etc.
- Minimize the likelihood of overlooking any potential scalability issues during validation, e.g., performance degradation, system crashes, etc.
- Minimize the time it takes to confirm the reliability of the integrated solutions, e.g., redundancy checks, failover testing, etc.
- Minimize the likelihood of encountering unexpected reliability issues post-integration, e.g., system downtime, data loss, etc.
- Minimize the time it takes to validate the security of the integrated solutions, e.g., vulnerability scanning, penetration testing, etc.
- Minimize the likelihood of overlooking any potential security risks during validation, e.g., data breaches, unauthorized access, etc.
- Minimize the time it takes to confirm the compliance of the integrated solutions with relevant regulations and standards, e.g., GDPR, ISO, etc.
- Minimize the likelihood of failing to meet regulatory or standard compliance post-integration, e.g., non-compliance penalties, audit failures, etc.
- Minimize the time it takes to validate the performance of the integrated solutions under real-world conditions, e.g., user acceptance testing, field testing, etc.
- Minimize the likelihood of encountering unexpected performance issues post-integration, e.g., slow response times, high resource consumption, etc.
- Minimize the time it takes to confirm the maintainability of the integrated solutions, e.g., ease of updates, ease of troubleshooting, etc.
- Minimize the likelihood of overlooking any potential maintainability issues during validation, e.g., complex updates, difficult troubleshooting, etc.
- Minimize the time it takes to validate the overall quality of the integrated solutions, e.g., functionality, performance, reliability, etc.
Customer Success Statements (PJTBD)
How important is it that you can quickly and accurately… and How difficult is it for you to…
- Confirm the interoperability of all integrated solutions, e.g., software compatibility, hardware compatibility, etc.
- Verify the functionality of each individual solution, e.g., software testing, hardware testing, etc.
- Avoid overlooking any critical functionality during validation, e.g., security features, performance features, etc.
- Identify and address any functionality gaps, e.g., missing features, incomplete features, etc.
- Avoid encountering unexpected functionality issues post-integration, e.g., software bugs, hardware malfunctions, etc.
- Confirm the solutions meet all specified requirements, e.g., technical specifications, business requirements, etc.
- Avoid failing to meet end-user expectations in terms of solution functionality, e.g., usability, performance, etc.
- Validate the scalability of the integrated solutions, e.g., load testing, stress testing, etc.
- Avoid overlooking any potential scalability issues during validation, e.g., performance degradation, system crashes, etc.
- Confirm the reliability of the integrated solutions, e.g., redundancy checks, failover testing, etc.
- Avoid encountering unexpected reliability issues post-integration, e.g., system downtime, data loss, etc.
- Validate the security of the integrated solutions, e.g., vulnerability scanning, penetration testing, etc.
- Avoid overlooking any potential security risks during validation, e.g., data breaches, unauthorized access, etc.
- Confirm the compliance of the integrated solutions with relevant regulations and standards, e.g., GDPR, ISO, etc.
- Avoid failing to meet regulatory or standard compliance post-integration, e.g., non-compliance penalties, audit failures, etc.
- Validate the performance of the integrated solutions under real-world conditions, e.g., user acceptance testing, field testing, etc.
- Avoid encountering unexpected performance issues post-integration, e.g., slow response times, high resource consumption, etc.
- Confirm the maintainability of the integrated solutions, e.g., ease of updates, ease of troubleshooting, etc.
- Avoid overlooking any potential maintainability issues during validation, e.g., complex updates, difficult troubleshooting, etc.
- Validate the overall quality of the integrated solutions, e.g., functionality, performance, reliability, etc.
Test Fit Structure
Apply this to Customer Success Statements only. Everything should fit together nicely. Here’s an article where I introduced the concept. Feel free to devise your own version for Desired Outcome Statements as this does not apply to their format directly.
As a(n) [end user] + who is + [Job] you're trying to [success statement] + "faster and more accurately" so that you can successfully [Job Step]