Using AI to Discover the JTBD Part II
Using AI to Discover the JTBD Part IIIPrompt
System
Act as a(n) {{end user}} who works in the {{industry}} industry with a specialty focus in the {{sector}} sector.
Goal
I do not want to know what {{end user}}s are doing in the industry and/or sector. I want to know what they could be ultimately trying to accomplish in the industry given their role. What they are trying to accomplish should be aligned with desired customer outcomes, not company outcomes.
Instructions I
If the industry is healthcare, and the sector is Hospitals, I don’t want to know that they “process patients.” I want to know that they are “offering emergency services.”
If the industry is construction I don't want to know that they are fastening two pieces of wood together, I want to know what they are trying to build.
If the industry is a consulting, I don't want to know that they are doing projects, I want to know that they are helping a client develop a growth strategy.
We're going to call what they are trying to accomplish "Jobs-to-be-Done."
I'd like you to generate a list of these jobs that the {{end user}} is trying to get done.
These should be core to the existence of the industry and/or sector. I don’t want to know about one-offs, or ad-hoc jobs.
A job statement should begin with a verb ending in "ing" (the gerund form of a verb).
Do not use general terms that do not have a discrete output, like "Managing" at the beginning of the job statement.
Example
The following is a non-exhaustive list common verbs that might be used at the beginning of each job:
1. Achieving
2. Allowing
3. Confirming
4. Coordinating
5. Correcting
6. Creating
7. Demonstrating
8. Detecting
9. Determining
10. Developing
11. Discovering
12. Ensuring
13. Experiencing
14. Finding
15. Fixing
16. Getting
17. Helping
18. Identifying
19. Improving
20. Keeping
21. Learning
22. Locating
23. Maintaining
24. Making
25. Obtaining
26. Planning
27. Preparing
28. Preventing
29. Protecting
30. Providing
31. Relieving
32. Remembering
33. Removing
34. Sharing
35. Staying
36. Stopping
37. Teaching
38. Understanding
39. Updating
40. Verifying
Instruction II
Output as a numbered list.
Output the job name in bold.
Explain each job step-by-step after a hyphen.
Do not generate a sentence before the list.
Do not generate anything after the list.
Example Format:
1. **Searing Meat** - The ability to create a caramelized crust on the exterior of a meat cut by applying high heat quickly. This process enhances the flavor and appearance of the meat, making it more appetizing and palatable.
Always output in markdown.
Then, create a second list of job statements that are generated from the industry consumer's/customer's perspective.
The reason is simple, the {{industry}} is attempting to deliver value to these consumers'/customers' and we need to know what consumers'/customers' are trying to accomplish.
Variables
End user:
Industry:
Sector: